Vision isn’t a luxury.
It’s a weapon of war.
And 90% of leaders underestimate it ↓
The companies that dominate their market?
They don’t always have the best products.
But they all have 1 thing in common:
→ A clear vision
→ And a team that lives and breathes it
Here’s what I’ve observed over 15 years:
◉ Leaders who struggle = obsessed with execution
◉ Leaders who transform = obsessed with vision
Why vision beats the competition:
→ It’s not a “nice to have”
It’s your #1 competitive advantage
→ It’s not “soft”
It’s a measurable performance lever
(+37% productivity, –24% turnover)
→ It’s not charisma
It’s a strategic skill that can be learned
The formula of visionary leaders:
◉ Radical alignment
Every decision runs through the filter of vision
◉ Asymmetric communication
You repeat it 7x more than feels necessary
(That’s when the magic starts)
◉ Systematic materialization
Clear goals. Relentlessly tracked metrics.
In market-leading companies:
→ Every team member can repeat the vision
→ And link it directly to their daily work
That’s no accident.
That’s intentional leadership.
👇 A revealing question for you:
If I asked 5 people on your team to describe your vision…
Would I get 5 consistent answers?
Or 5 different interpretations?
♻️ Repost to help more leaders lead with vision.
➕ Follow me Esteban Martinez-Querol for more like this.
Social Media Manager at Upwork | Online Content Creation, Video Editing
7 months ago
Powerful take! 🚀 The 'asymmetric communication' point hits hard—repeating vision 7x feels excessive until it clicks. How do you diagnose misalignment when teams think they’re synced but metrics lag?